Digital Pulse Productions
Year
2022
The Ultimate Sports Bra
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”A sports bra is the most important piece of gear we women have. So it better damn well do the job.
Sara MoylanSHEFIT® Founder & Owner
SHEFIT® – a women’s performance apparel brand – was founded on the goal of providing real control and support to women of all ages. No matter their shape or size.
After years of struggling; Founder and Owner Sara Moylan chose to pave the way for women everywhere. She cast aside age old industry standards pre-established by men, and took it upon herself to be the change she desperately needed. Her conviction took form in the shape of SHEFIT®’s flagship product. The Ultimate Sports Bra.
We routinely collaborated to develop Shefit’s video and photography assets for all of their campaigns. This included their e-commerce product launches. A few examples of the different types of content we regularly produce can be seen below.
Client
Shefit
Services
Pre-Production
Production
Post-Production
Digital Retouching
The duties of a photo editor typically include selecting images based on focus, composition, or other desirable attributes. They may make small changes to an image, but it is more common for a digital retoucher to do the bulk of the editing.
Common modifications are adjusting product color for accuracy or removing background elements. These adjustments can drastically improve an images overall presentation for market. At XP, we use a combination of Capture One and Adobe programs for our static photography productions.
Top of Funnel
In tandem with product display page content created to inspire action from prospective customers; we also produce top of funnel content that is intended to build brand awareness. This content needs to “hook” the interest of possible leads who might not yet know much about your brand or what you have to offer.
From initial planning to final delivery; we are able to develop creative advertising content for your marketing plan.